Low Impact, High Performance Apparel

Low Impact, High Performance Apparel

Ethically crafted UK activewear using premium organic materials for a sustainable, active lifestyle.

Our Story

Born from a passion for the Welsh landscape and sustainable living, howies blends high-quality organic fashion with eco-conscious maintenance essentials. We believe in creating durable, ethically-sourced products—from soft organic sweat shorts to biodegradable lubricants—that support your active lifestyle while protecting the environment we love to explore. Our mission is simple: provide functional, lasting gear that celebrates the spirit of the outdoors without leaving a trace.

What Our Customers Say

The fit of the denim is perfect. High-quality materials that actually feel durable and look premium.

M
Marcus T.

Finally, a brand that masters minimalist style. My order arrived early and the organic cotton is incredibly soft.

E
Elena R.

Excellent customer service and even better clothes. The tailored silhouette of their jackets is worth every penny.

J
Jordan L.

Explore the Howies Collection

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Printed Gift Card

$10.00

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Email Gift Card

$25.00

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Green Oil Dry Wax

$12.99

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Green Oil Degreaser

$9.99

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Women's Dulais Seamless Modal Cami Vest (3 Pack)

$25.00

$8.75

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Women's Dulais Seamless Modal Cami Vest (3 Pack)

$25.00

$8.75

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Women's Amman Seamless Modal Bralette (3 Pack)

$25.00

$8.75

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Men's Slim Organic Jean (Rinse Wash)

$49.00

$17.15

Upgrade Your Wardrobe With Howies Style

Discover sustainable fashion pieces designed for comfort and crafted to last a lifetime.